The K-Swiss Cannonshield sneaker is inspired by the easy-going Californian active lifestyle where strolling, marching and striding are the norm –discover our complete list of the best walking shoes. It is part K-Swiss branded casual sneakers that are named cannon such as the Cannoncourt.
Material
Synthetic Leather Upper
Nubuck (Synthetic Suede)
Rubber Midsole
Soft Sock Line
Thick Laces
Rubber K-Swiss Branding
Check out the exclusive Saucedby on feet images.
Does K-Swiss fit true to size?
No, K-Swiss sneakers tested do not fit true to size. The K-Swiss Cannonshield fits very tight if it is true to size, would recommend going half a size up. Wear thinner socks for a true to size fitting.
Extra padding around ankle and tongue cushion feeling.
Does not fit true to size.
Lightweight.
Nubuck lining on toebox and heel hard to clean.
The versatile design can be worn with anything.
Very little cushioning from rubber midsole, firm ride.
Editor
The design with different fabrics and overlays is fantastic.
There is too much padding around the ankle which means they feel uncomfortable with thick socks.
What size should you get?
If you will be wearing the K-Swiss Cannonshieldfor casual wear recommend going half a size up.
Narrow Feet
For narrow feet, you may feel like they fit tight on feet, half a size up. Wearing thin socks helps with fitting.
Medium Feet
Medium width feet the K-Swiss Cannonshield trainers will fit tight on your feet, it’s best to loosen the laces slightly for the best fit.
Wide Feet
The K-Swiss cannonshield on wide feet fit tight would suggest you get a size up. If the sneaker feels too tight remove the insole and wear them without.
Extra tips for wide feet
If you have wide feet the widest part of your foot is likely to be pressed against the toe box.
Loosen laces and open the tongue when putting the sneakers on.
How to clean K-Swiss Sneakers
The Nike K-Swiss Cannonshield are made with a leather and nubuck (synthetic suede) upper. To clean it’s best to use a sneaker cleaning kit that has a suede brush for best results.
The Nike Tailwind line-up inspires the Air Max TW 2022 sneaker. Starting with the Air Max Tailwind 96, followed by similar striking versions. Since 1996, there have been four Air Max Tailwinds released.
Designed as a lifestyle sneaker, we tested them in the gym, and this is what we discovered.
Do the Air Max TWs run true to size?
Yes, the Nike Air Max TW runs true to size and feels snug on your feet. The tongue is connected to an elastic glove-like inner feature that makes your foot feel snug. If you have wide or flat feet would suggest wearing thinner socks and loosening the laces rather than sizing up.
It’s hard put on as the tongue is stitched to sneakers.
The mesh upper is hard to clean.
Very light on foot.
It’s hard to put on as the tongue is stitched to sneakers.
Cushlon midsole and air bubble provide soft cushioning.
Take a few wears to break – heel feels squashed.
Editor: I don’t like how the tongue is connected to the sneaker with elastic, and the thick padded heel collar makes it awkward to put on. The design is a bit loud; I talk more about this in the review.
What size should you get?
If you wear the Nike Air Max TW for casual wear, I recommend going true to size as you would for other sneakers.
Narrow Feet
You may feel like they run big for narrow feet, but get your normal size and tighten the laces slightly. The tongue is connected to the sneaker with elastic, which feels like a glove ideal for exploring urban cities – Discover why the Nike Air Max TW is the best walking shoe.
Medium Feet
For medium-width feet, the Nike Air Max TW trainers will fit snugly on your feet; it’s best to loosen the laces slightly for the best fit.
Wide Feet
They run true to size for wide feet, suggesting you get your regular size. If the sneaker feels too tight, remove the insole and wear them without. You do lose comfort, so pick your socks wisely.
Extra tips for wide feet
If you have wide feet, the widest part of your foot will likely be pressed against the toe box. Wear thinner socks; I found this helps a lot.
Using a long shoe horn to comfortably put the shoes on causes less soreness to fingers as no heel pull is attached.
How to clean Nike Air Max?
The Nike Air Max TW is made with a mesh upper. To clean, sneaker wipes with a textured side are best to get all the dirt off.
Discover the best way to clean the trainer’s cleaning video.
To keep the Air Max TW fresh, place them in freezer bags (whichkeep dust away) and insert shoe trees inside (maintain shape).
What to do if you have two different size feet?
Having different-sized feet is normal, and if the difference in size is small, you should:
Choose the larger size if feet are between sizes or if one foot is bigger.
Wear thinner or thicker socks, depending on the difference in size.
Measure in the late afternoon when feet are largest due to swelling.
Loosen laces if the shoes become tight.
Final Verdict:
Priced high for a casual everyday sneaker.
Some of the colourway options are a bit boring or too loud.
Mesh used on the upper can be tricky to clean. Use sneaker wipes to clean.
FAQs
What year did the Air Max Tailwind come out?
The Nike Air Max Tailwind 1996 was the first to be released in the TW lineup. Followed by releases in 1997 (Tailwind 2), 1998 (Tailwind 3), 1999 (Tailwind 4), 2020 (Tailwind V Plus) and 2022 (Air Max TW).
Are Air Max unisex?
Yes, the Air Max TW are unisex. They go well with any casual outfit, especially shorts.
No, the Vapormax bubble does not pop easily. They can if exposed to a sharp object or the bubble is put under a lot of pressure. They are unlikely to pop from daily use. The rubber used for the air bubble won’t wear down easily.
I tested the Nike Air Bubble to see if it will pop easily, so you can feel confident wearing your shoes. Perhaps you are thinking about buying the vapormax or already have a pair.
A similar Nike Air Bubble used on the vapormax is also on the Nike Air Max 270. To give you the right answer whether the vapormax bubble pop easily the Nike Air sneakers were worn daily for a week.
You’ll be happy to know they didn’t pop at all!
If you’re looking for more ways to save money on sneakers, check out our guide on how to bulk buy sneakers and get the best deals. could you improve the text use active voice ake it enagaing and keep it short
The engineers at Nike designed the VaporMax over 5 years and the air bubble is made in a two-part midsole. They are made of strong Thermoplastic polyurethane (TPU) nitrogen gas fill air units at the heel and front with a durable rubber sole.
During research and development, the vapormax sneaker bubble was tested with over 350 runners. During the tests, they were exposed to different surfaces, temperatures and foot pressure so the bubble won’t pop easily.
So that the vapormax bubble won’t pop easily, machines with ovens heat the plastic film and appear as a complete air bubble midsole. Machines are constantly running, any flawed air bubbles are rejected and recycled.
The Vapormax Sole Is Tough
The air bubble can’t easily because it never touches the ground. The bubble’s purpose is to provide cushioning and it is wrapped in strong sole plastic.
As you can see using scissors to try and pop the bubble sole is not easy and requires a lot of effort.
Workouts With The Vapormax
Depending on the exercise you’ll be doing the vapormax won’t pop easily even with all the body weight on one shoe.
Don’t worry even if you are squatting you have nothing to worry about the vapormax is designed to take additional pressure.
Nike VaporMax FAQs
Is it good to run in VaporMax?
No! Nike designed them runners but sadly wears have suggested they are unstable at times. Also, professional athletes hardly wear Vapormax to run, more of a lifestyle fashion sneaker.
Can you work out in VaporMax?
You can work out in VaporMax. But there are better trainers that offer cushioning, stability, and ankle support in the Nike Air Zoom range.
Can you return Nikes if the air bubble pops?
Yes, if the air bubble in your Nike shoes pops (material flaw) contact Nike or return them to authorised retailers. Within 60 days of purchase, you can return to Nike for a full refund. Longer than 60 days and less than two years since the manufacture date contact Nike.
You are here for one reason. Why is Nike the best brand? There are 9 unthinkable reasons.
We all love Nike for different reasons; what’s yours? Mine is that their products make me feel like I can go that extra mile. The price of some of their sneakers makes me shiver sometimes, but once they are locked on my feet, I feel like a pro athlete.
If you are thinking about whether it’s worth buying new Nike shoes, check out the 17 Reasons Why Nike Is So Expensive – for it to all make sense.
The reasons why Nike is the best brand are because they inspire customers, innovate unique products that solve problems and they are inclusive there’s something for everyone, not just athletes. Discover the rare reason why Nike Vapormax Bubble won’t pop.
Most importantly their pricing and selection are varied whether you want sneakers for standing all day, on a budget, or a vegan sustainable alternative.
If you want to save money and get more value for your money, you should consider bulk buying sneakers from trusted sources.
What sport do you like? Perhaps you don’t play sports and occasionally go to the gym or for a walk. If you have a body you’re an athlete. It’s not about having the latest or best sportswear, just get out there and chase greatness.
From first imagining an idea, dreaming about it, designing and even sometimes failing, designers at Nike have one goal; inspire you to find your greatness. Nike inspires through sportswear products that enhance athletic performance, reduce injury and maximise comfort while reducing waste.
The best way to explain is with the 2012 “Find Your Greatness” campaign, if you’ve been thinking about starting a new activity great watch.
You may or may not be familiar with basketball, maybe it’s just not your thing but that isn’t relevant to what I’m about to show you.
Nike tweeted a marketing campaign video for retiring basketball coach Mike Krzyzewski, commonly known as Coach K in the basketball work. Titled “You can’t spell coach without K”
But the tweets were a little confusing, all the words that were used didn’t have the letter K.
Words used:
Honor
Respect
Brotherhood
Gold
Cameron
Crazies
Durham
Family
Sometimes big brands get it wrong too, the effort was appreciated but it just didn’t make sense, the word BASKETBALL literally has K and it was screaming to be used.
Publicly they never responded to the online jokes so we don’t actually know whether they learned anything. It’s safe to assume they won’t be doing that again, well I hope they don’t for their sake social media is unforgiving.
3. Culture of Innovation
What does innovation mean? A new method, idea, or product to improve something that already exists.
Nike Forward is a forward-thinking sustainable apparel innovation that took 5 years to design.
Nike Forward is ultra-thin lightweight layers of material bonded together using a needle-punching process to form performance apparel. Each layer of material provides performance benefits like warmth, softness, or breathability. Post-industrial and consumer waste including recycled bottles are used turning them into fibres. It is not knitted or woven.
Nike Forward Benefits
Minimises carbon impact
Maximises efficiency and speed in the manufacturing process
No water and dyes are used
70% recycled content by weight
Can be brought back into production so there’s no waste
Cuts carbon by 75% compared to traditional material
Overtime takes shape to the body and retains shape
4. Inclusive
“If you have a body you’re an athlete” (Aaron Heiser, VP Global Apparel Product Merchandising at Nike)
In an effort to solve performance limitations and availability of a traditional hijab in sports and be more inclusive of all athletes. Based on the feedback Nike received, a traditional hijab didn’t work well with some sports uniforms.
Benefits of the Nike Pro Hijab
The pull-on design is constructed from durable single-layer Nike Pro cool mesh – breathable fabric.
Inspires girls worldwide to follow their passion for sports.
Suitable hijab for sports that allows athletes not have to explain and defend themselves to officials.
Lightweight fabric
Feels soft on the skin
Athletes Nike worked with, to put the Nike Pro Hijab to the test in each sport:
Weightlifter, Amna Al Haddad – United Arab Emirates
Figure Skater, Zahra Lari – United Arab Emirates
Fencer, Ibtihaj Muhammad – New Jersey-native
Runner, Manal Rostom – Nike Run Club Coach in Dubai
Boxer, Zeina Nassar – Germany
Everyday athletes from around the Middle East
What athletes say about the Nike Pro Hijab
Ibtihaj Muhammad
“It really sunk in how much my previous hijab was hindering my performance when I tried the Nike Pro Hijab.”
“The Nike Pro Hijab will help advance the conversation around hijabs and Muslim women in sports and further make sports an inclusive space.”
Manal Rostom
“It inspires me to reach greater heights and to run farther distances,” Manal completed the New York Marathon wearing the Nike Pro Hijab.”
5. All about kids
In an effort to build more playful sessions into sports for kids. Helping kids learn new skills and love sports. Nike partnered with Leeds Beckett University and ICOACHKIDS to co-create the Coaching Kids: Power of Play Nike Training Club app programme.
For the Coaches
The program was developed for coaches, PE teachers, parents or caregivers to encourage playful way to coach. Helps coaches remove barriers for all kids to benefit from play and sport.
Features
3-week programme
At home, in a gym or open space play
All levels of fitness
15 – 30 minute exercises
Bodyweight only training
Modules
Let’s Play Ball – Helps kids develop their ability to keep bodies in stable positions during dynamic and static activities.
Getting Up To Speed – Develops movement efficiency through coordination and speed – key elements of sports.
Going The Extra Mile – Develops kids ability to last longer at their best – increasing tolerance to fatigue through play.
Nike has set the bar high by adding adaptive training programs to the Nike Training Club app. “Workouts designed in partnership with adaptive training experts to provide lower-body modifications for anyone — disabled or not.” (Nike). Providing training more inclusive for everybody.
Nike (M)ove Like a Mother
The training program covers strength training, cardio, mobility and yoga through every stage of pregnancy.
Features
Advisory board approved by antenatal and postnatal specialists.
Equipment: Dumbbells, stability ball and block
5 – 20 minute workouts
A mix of workouts designed to build strength, confidence and mind-body connection.
Created for all fitness and energy levels
7. No idea is too small or too big
Launched in Nike Town, B.I.L.L. (Bot-Initiated Longevity Lab) is a robotic system designed to clean and repair customised sneakers to extend the life span of shoes.
By repairing sneakers at scale, services like BILL will help Nike reach net zero by 2050 target. Nike Refurbished – in-store offering that restores used Nike footwear. Nike Recycling and Donation – allows athletes to pass on and recycle the products no longer used.
8. Big impact
“78% – Renewable energy in owned or operated facilities in 2021, 48% increase from 2020.” (Nike)
“100% – Footwear manufacturing waste diverted from landfill or incineration without energy recovery.” (Nike)
“More than 300 organisations supporting the Made to Play commitment and Inclusive Community investments.” (Nike)
9. Take on the toughest challenges
Watershed-restoration projects reduce pesticide runoff, improved soil health, and improve community access to water. 91% of the freshwater Nike uses is connected to materials sourcing and manufacturing.
“Nike water restoration project in collaboration with The Nature Conservancy. In India, 30 hectares of farmland were converted to drip irrigation in the state of Maharashtra, benefiting 75 farmers.” (Nike, 2021)
Textile dyeing and finishing
Reduce the water used to dye and finish textiles.
Dyeing and finishing textile uses 22% freshwater, aims to reduce this by 2025.
Collaborating with suppliers to reduce freshwater use.
If you found the 9 Reasons Why Nike Is The Best Brand article helpful check out the latest trainer reviews and video content by following @saucedby on InstagramPinterest or liking our Facebook Page.
You landed on this article looking for valid reasons: Why Is Nike So Expensive? There’s a long and short answer. But first, I know it can seem criminal the amount Nike charges for their products; we all want to save money.
To answer your question accurately, I looked through 300 pages of NIKE reports and emailed them (they didn’t respond this time) but it’s all good.
Long answer: Very simply, their goal is to create sportswear products that enhance athletic performance, reduce injury and maximise comfort while reducing waste. This requires a lot of investment into the reasons listed below.
If you want to get more value for your money and not buy expensive sneakers, you should also consider bulk buying sneakers from reliable sources online.
17 Reasons Nike Is So Expensive
1. Product Research, Design, and Development
Nike has a competitive advantage in the sportswear segment as its goal is to produce products that help to enhance athletic performance, reduce injury and maximise comfort while reducing waste.
They are seen as a premium brand that is constantly innovating new materials and technology, making its products expensive.
Research committees and advisory boards consisting of athletes, coaches, podiatrists, and other specialists consult with Nike to review specific designs, materials, and concepts. This costs money.
Responding to consumer preferences with the introduction of innovations such as Nike Air, Zoom, Free, Flywire, Dri- Fit, Flyknit, Flyweave, FlyEase, ZoomX, Air Max, React, and Adapt technologies.
Related Article: Do your trainers sometimes hurt? Here’s a list of the Best Nike Shoes For Wide Feet; start walking in comfort.
2. Limited Edition Collaboration
Any Quickstrike (limited edition release) Nike Dunk released usually commands a higher price than the general release pair it is inspired by. For example, the Concepts x Nike SB Dunk “White Lobster” which were released exclusively as friends and family pack of the retail store. Usually, such limited models require more creative development, another reason why the Dunk is so expensive.
The “Viotech” Nike Dunk Low was released in 2001 as a Japan-exclusive Co.Jp and in 2013 and 2019 for the rest of the world at select Nike retailers. They were released for a retail price of $120 but they resell on the StockX marketplace for close to $400.
3. Marketing
Nike market it’s brand and products with endorsement contracts, complimentary products, television, digital and print advertising media platforms, brand events, and retail brand presentation.
Recently Nike has invested heavily in digital marketing to meet the increasing digital demand from consumers. Between 2020 and 2021 digital sales accounted for 67% of sales and store sales declined due to reduced footfall because of store closures. Therefore some products had to be increased in price such as the Nike Dunk from $90 to $120 retail price.
Marketing Example
The Nike Air VaporMax Moc 2 X Acronym 2018 release saw a promotional video featuring Acronym ® founder Errolson Hugh and guest-starring John Mayer (Singer, Songwriter). Such marketing strategy and material require a large upfront initial investment that makes the Vapormax more expensive than other sneakers.
4. Competition
Nike faces intense competition from adidas, Puma, New Balance, and many other brands in the following areas.
Product offerings
Technologies
Marketing expenditures
Advertising
Endorsements
Pricing
Costs of production
Customer Service
Digital commerce platforms
Digital services and experiences
Social media presence
If they do not anticipate and respond to their competitors, costs may increase, and demand for products may decline. Having to account for all the threats they face from competitors makes Nike products expensive.
5. Consumer Perception
Nike products are associated with improving athletic performance, reducing injury, and maximising comfort. The continual innovation of new designs and manufacturing innovations makes Nike products cost more. Consumers are willing to pay higher prices for Nike merchandise as it’s associated with high quality on and off the court.
For example, the VaporMax contains the most air of any Nike Air Max ever produced. When the engineers at Nike were designing the VaporMax it took them 5 years to develop the air bubble two-part midsole.
The VaporMax range is one of the most expensive sneakers Nike manufactures some pairs retail for $250 (£220) or more.
Negative Perception
If Nike fails to introduce technical product innovations, consumer demand could decline.
Product quality issues could mean they face substantial expenses to fix problems and loss of consumer confidence.
Actions taken and statements made by endorsers could harm the brand image.
Failure to enter into cost-effective endorsements could affect sales and profitability.
6. Endorsements
Nike products are expensive due to the relationships they have with athletes, sports teams, and leagues, as well as other public figures to develop, evaluate and promote our products, as well as establish product authenticity with consumers. There are often contractual monetary obligations they need to meet for the endorsement of products, some are worth millions of dollars over several years.
Year
Endorsement Contracts
2022
$1.5 billion
2023
$1.2 billion
2024
$1 billion
2025
$966 million
2026
$726 million
Source: Nike Annual Report 2021
Payments may be higher as some contracts have bonuses for athletic achievements (e.g. winning a trophy) and/or royalties for certain product sales. May be lower if athletic performance declines.
Athletes – Costs for establishing and retaining sponsorships for athletes increase year on year for Nike. If endorsements with athletes cannot be maintained Nike could lose the visibility with their target audience or on-field authenticity of products. They may need to increase their marketing investments.
Celebrity – Rapper Drake has an ongoing endorsement deal with Nike under the sub-label NOCTA various basketball merchandise, sneakers and sportswear has been released.
Esports – “Esports tournament organiser BLAST Premier partnered with Nike for a merchandise project. Co-branded collection that showcased gaming lifestyle.” (EsportsInsider, 2022)
7. Overhead Expenses
Salaries and benefit-related expenses
Research and development costs
Bad debt expense
Administrative expenses (rent, professional services, meetings, travel, etc)
In 2021 overhead expenses increased by 4%, due to an increase in:
Strategic technology investments,
NIKE Direct variable costs,
Restructuring-related costs ($255 million)
8. Retail Store
Roughly 1,043 retail stores are leased globally, mainly consisting of Nike Factory Stores. Some store leases expire up to 2043.
The NIKE World Campus, owned by NIKE and located near Beaverton, Oregon, USA, is a 400-acre site consisting of over 40 buildings, with some leased properties.
The Nike Hilversum Netherlands headquarters is leased and is the hub for non-U.S. operations.
In China offices are also leased in Shanghai, China this hub is focused on implementing wholesale, NIKE Direct, and merchandising strategies.
10. Distribution Centres
Some distribution centers are owned by Nike some are leased.
Nike Distribution Centre U.S.
Number
Memphis, Tennessee
4
Indianapolis, Indiana
1
Dayton, Tennessee
1
Ontario, California (Converse)
1
TOTAL
7
Source: Nike Annual Report 2021
Nike Distribution Centre Non-U.S.
Number
Laakdal, Belgium
1
Taicang, China
1
Suzhou, China
1
Tomisato, Japan
1
Incheon, Korea
1
TOTAL
5
Source: Nike Annual Report 2021
11. Air Manufacturing Innovation Facilities
Air Manufacturing Innovation, manufactures cushioning components used in footwear at NIKE-owned and leased facilities in Beaverton, Oregon, Dong Nai Province, Vietnam, and St. Charles, Missouri.
Air Manufacturing Innovation also manufactures and sells small amounts of various other plastic products to other manufacturers.
The research and development that went into designing required 350 runners to test the sneakers. The combined distance it took to test the sneakers is equal to running around the earth 5 times approximately 124,505 miles (200,375 kilometers).
Nike is supplied by 191 footwear factories located in 14 countries. All footwear is manufactured outside of the United States by over 15 independent contractors. As well as agreements with manufacturers in Argentina and India, for sales in those countries.
Sportswear apparel is supplied by 344 apparel factories in 33 countries. The largest apparel factory accounted for 8% of total NIKE Brand apparel production in 2021. Contact factories in Vietnam account for 30% of total NIKE brand apparel production.
Nike is not entirely in control of the price quoted by suppliers and contractors availability of raw materials fluctuates, causing their products to retail at higher prices.
13. League Sponsorship
Nike sponsors the official Premier League ball the partnership has been ongoing since 2000 starting with the Nike Geo Merlin ball in 2000/01.
“Under the deal, Nike provides kit and equipment for the Premier League’s youth development, and international events and supports the Premier League Primary Stars Kit and equipment scheme that benefits schools in the United Kingdom.” (Premier League, 2018)
14. Renewable Investments (Net Zero By 2050)
Nike is investing profits heavily into meeting the following net carbon zero targets, generally, the cost of renewable energy is more expensive than fossil fuel energy.
Converting to environmental raw materials
Converting factories to renewable energy
Coal elimination
Air freight reduction
Renewable electricity
15. Employee Pay & Benefits
In 2021, Nike had approximately 73,300 employees worldwide, including retail and part-time employees. Independent contractors and temporary personnel are also used to supplement their workforce.
The cost of such a large and diverse workforce is the main reason Nike products are so expensive as this needs to be accounted for.
US Employee Population
Retail – 48 %
Air Manufacturing Innovation Facilities – 3.5%
Distribution Centres – 3.5%
Corporate – 35%
Other – 10%
16. Community Investment
As part of Nike’s commitment to supporting organisations working to level the playing field and address racial inequality, they are investing a total of $125 million up until 2025. In 2020 $23.4 million and 2021 $36.6 million was invested.
As a brand it is important they have a positive impact within the community. Such activities help align the brand with positive experiences in consumers’ minds therefore willing to pay more for products they purchase.
17. Software Development Costs
Computer software purchases and software developed for internal use are often customised for the needs of the business. Software used for manufacturing and design, payroll, and other specific business activities. Often training to use software is needed, as maintenance and other post-use activities.
Expensive Nike’s FAQs
Where does Nike source its raw materials?
NIKE’s independent contractors and suppliers buy raw materials for the manufacturing of our footwear, apparel, and equipment products. Most raw materials are available and purchased by independent contractors and suppliers in the countries where manufacturing takes place.
“Since 1972, Sojitz Corporation of America (“Sojitz America”), a large Japanese trading company and the sole owner of our redeemable preferred stock, has performed import-export financing services for Nike.” (Nike, 2021)
What material does Nike use?
Nike Shoes
Natural and synthetic rubber
Plastic compounds
Foam cushioning materials
Natural and synthetic leather
Nylon
Polyester and canvas
Polyurethane films are used to make NIKE Air-Sole cushioning components.
Nike Apparel
Natural and synthetic fabrics
Yarns and threads (virgin and recycled)
Specialised performance fabrics – Wick moisture away from the body, retain heat, and repel rain
Nike Dunks are expensive due to hype, limited collaboration, and only selected stores stocking them. Demand for Dunks is the most common reason why they are so expensive.
Reasons we will cover in this article:
Manufacturing costs.
Supply and demand.
Marketing
Reselling marketplaces
Are you a die-hard Nike Dunk fan, or do you know a sneakerhead who is?
Discover 27 amazing sneakerhead gifts that will give your Nike Dunks a fresh look, secure storage, and lasting protection.
From stylish accessories to handy gadgets, it is perfect for any occasion.
Midsole – The midsole is constructed of EVA Zoom Air-cushioned foam and is made exclusively at Nike subcontracted factories worldwide. Nike does not directly control manufacturing plants, so the shoe cost increases slightly.
General release Dunk “Pandas” are mass-produced economies of scale that allow Nike to lower the cost of production. In the UK, they retail for £80 – £120 ($90 – $140), which is inexpensive but often sells out,causing them to resell for 3x the retail price.
Nike Patents – According to Insights By GreyB, Nike has 25762 patents globally. Out of 25762 patents, 28755 patents are active. Specific patents related to Nike Dunk designs are active, and managing patents adds to the cost.
Leather Manufacturing – General release Nike Dunks consist of different grades of synthetic leather coated in polythene plastic (synthetic material) with a fake leather embossed print. This process is costly. Machines are constantly running, with workers rotating shifts to ensure the production line doesn’t stop.
Any Quickstrike (limited edition release) Nike Dunk released usually commands a higher price than the general release pair inspired by.
For example, the Concepts x Nike SB Dunk “White Lobster” were released exclusively as the retail store’s friend and family pack. Usually, such limited models require more creative development, another reason why the Dunk is so expensive.
The “Viotech” Nike Dunk Low was released in 2001 as a Japan-exclusive Co.Jp and in 2013 and 2019 for the rest of the world at select Nike retailers. They were released for a retail price of $120, but they resell on the StockX marketplace for close to $400.
Supply and Demand
General release Nike Dunks are expensive because only certain retailers with Tier 0 accounts get certain premium sneakers. Nike chooses Tier accounts (retailers). Nike determines the markup, but as they are only in selector stores, demand for such pairs is high, which makes them pricey.
Similar to a limited edition, collaborations and endorsements pair their scarcity pushes to make them expensive. To meet demand, most retailers like END, Footlocker, and Size?
Rely on raffles to make the process of buying in-demand sneakers fair. Some retailers collaborate with Nike, which are more expensive than general release pairs.
Marketing
From the various models of Nike Dunk released, the marketing campaigns around the sneaker are centred around the target audience. The promotional video campaign was titled Nike SB “Today Was A Good Day” with professional stake-boarder Paul Rodriguez. Such marketing strategy and material require a significant upfront initial investment, making the Dunk more expensive than other sneakers.
Resell Marketplaces
Whether it’s a general release, limited edition, or collaboration model, Nike Dunk commands high resell values due to the hype around the sneakers. The main reason Dunks are so expensive is that sneaker enthusiasts are willing to pay above retail for the sneaker.
Nike Dunk FAQs
Why are Nike Dunks so much?
Supply and demand, hype, and collaborations increase the price. They cost so much because people are willing to pay if they see the value in the shoe. Nike SB Dunk Supreme Stars resells for 630% more than the retail price. Supreme collaborations usually bring about a lot of hype in the sneaker community.
What is Nike Dunk for?
Modern Nike Dunks are casual lifestyle sneakers. When released in 1985, they were college basketball sneakers with different colours representing each school. But between 1995 and 2005, they were used by stake boarders for their excellent features, flat sole, grip, and leather upper under the Nike SB branding.
How much are Nike Dunks worth?
The simple answer is whatever buyer is willing to pay. General release Nike Dunks retail in the UK between £100 – £125 ($115 – 145), often selling out, pushing the price 3x more than retail. Limited edition collaborations retail for a similar amount or slightly higher but often resell for 300% more than retail on aftermarket platforms.
The VaporMax range is one of the most expensive sneakers Nike manufactures, some pairs retail for $250 (£220) or more.
The Nike VaporMax range is based on the Air Max 1 trainers that were first released in 1987 and designed by Tinker Hatfield. The original Air Max was inspired by the Pompidou Center, in Paris, France.
Rumour has it that the VaporMax contains the most air of any Nike Air Max ever produced. When the engineers at Nike were designing the VaporMax it took them 5 years to develop the air bubble two-part midsole. They are made of Thermoplastic polyurethane (TPU) nitrogen gas fill air units at the heel and front with a durable rubber sole.
Related Article: Do your trainers sometimes hurt? Here’s a list of the Best Nike Shoes For Wide Feet; start walking in comfort.
Reasons Nike VaporMax is expensive…
Research and Development
Air Bubble Midsole – ”The Air soles are constructed of 75% recycled material and are made exclusively at two Air Manufacturing Innovation Plants located in Beaverton, Oregon, and St. Louis.” (Hypebeast, 2018) Manufacturing plants are dedicated to Nike Air shoes only and the mold for the VaporMax has 39000 different components.
The research and development that went into designing required 350 runners to test the sneakers. The combined distance it took to test the VaporMax sneakers is equal to running around the earth 5 times approximately 124,505 miles (200,375 kilometers).
Nike Air Patents – According to, Insights By GreyB Nike has a total of 25,762 patents globally. Out of 25,762 patents, 28,755 patents are active. Specific patents related to Nike Air Technology are active, the cost associated with managing patents makes VaporMax trainers expensive.
Air Bag Development – The Airbag or air pockets are a vital component that goes into Nike sportswear shoes. Custom machines with ovens, heat plastic film into an Airbag and pop out at the other end as a complete piece. Machines are constantly running with production line workers rotating shifts to make sure the production line doesn’t stop.
Any Quickstrike (limited edition release) VaporMax released usually commands a higher price than the general release pair it is inspired by. For example, the Nike VaporMax OFF-WHITE 2018 was released in two separate black and white colourways for a retail price of $240 (£210). Since being released in March 2018, the Air Vapormx The Ten has sold for an average of $910 (£785) on the StockX resell marketplace. Usually, such limited models require more creative development another reason why the Vapormax is so expensive.
General release Nike Vapormax is expensive because only certain retailers with Tier 0 accounts get certain premium sneakers. Tier accounts (retailers) are chosen by Nike. The markup is determined by Nike but as they are only in selected stores demand for such pairs is high which makes them pricey.
Similar to a limited edition, collaborations and endorsement pairs their scarcity makes them expensive. To meet demand most retailers like END, Footlocker, and Size? rely on raffles to make the process of buying in-demand sneakers fair.
Marketing
From the various models of Nike VaporMax released the marketing campaigns around the sneaker are centered around the target audience. The Nike Air VaporMax Moc 2 X Acronym 2018 release saw a promotional video featuring Acronym ® founder Errolson Hugh and guest-starring John Mayer (Singer, Songwriter). Such marketing strategies and materials require a large upfront initial investment that adds to the Nike Vapormax cost.
Resell Marketplaces
Whether it’s a general release, limited edition, or collaboration model Nike VaporMax command high resell price due to the hype around the sneakers. A reason Nike VaporMax are so expensive is that sneaker enthusiast are willing to pay above retail for them.
Not feeling to spend $250 (£220) or more on VaporMax, below are Nike Air Max trainers you can pick for a fraction of the price. You’ll even have change leftover.
Nike Air Max 1
Nike Air Max 95
Nike Air Max 97
Less than £100 ($115)
Nike Dunk Low
Nike Blazer Low Jumbo
Nike Waffle One
Nike VaporMax Models List
VaporMax 360
VaporMax 97
VaporMax 95
VaporMax 360
VaporMax Plus
VaporMax MOC
VaporMax MOC 2
VaporMax 2019
VaporMax 2019 Utility
VaporMax Gliese
VaporMax FK2020
VaporMax CPFM WMNS VM 2019
VaporMax Light 2
VaporMax 2021 FK
Nike VaporMax FAQs
Is it good to run in VaporMax?
No! Nike designed them runners but sadly wears have suggested they are unstable at times. Also, professional athletes hardly wear Vapormax to run, more of a lifestyle fashion sneaker.
Can you work out in VaporMax?
You can work out in VaporMax. But there are better trainers that offer cushioning, stability, and ankle support in the Nike Air Zoom range.
Can you return Nikes of the air bubble pops?
Yes, if the air bubble in your Nike shoes pops (material flaw) contact Nike or return them to authorised retailers. Within 60 days of purchase, you can return to Nike for a full refund. Longer than 60 days and less than two years since the manufacture date contact Nike.
Nike shoes for wide feet are sometimes hard to shop for, as they’re not always clearly labeled. we’ve put a list together for you.
Journal of Foot and Ankle Research, suggests that 68% of us wear incorrectly fitted shoes based on length, width, and depth. Are you part of this statistic?
There is a strong link between incorrectly fitted shoes and some forms of foot pain or foot disorder. Go for comfort rather than styling.
Nike Shoes For Wide Feet
I did my own research to help you, by measuring Nike shoe width using a precision digital caliper to determine which ones are the best for wide feet. Discover the Top Nike shoes that add height!
All the Nike shoes measured are 3.60 inches or more in width in the toe box; roughly the size of your biggest finger.
Forefoot width is the measurement of the widest part of the front part of the foot in the toe box area of a shoe end to end. This is usually done using a precision measuring instrument such as a Brannock Device. Most footwear shops have this equipment you can request to have your feet measured.
Finding shoes for wide feet can be hard. If you size down they will be too tight in the toe box area which will be uncomfortable and if you size up they might fit well at the front but what you’ll find is there is too much heel slippage.
How Wide Feet Are Measured
There is no standard width system used by manufacturers to letter the fit of narrow, medium, and wide shoes, the best way to get an accurate measurement is to measure your feet using the Brannock Device or try the shoes on.
How To Measure Shoe WidthYourself
What you need: A piece of paper or card larger than your foot, a pen or pencil, and a measuring device (ruler or tape measure).
Shoe width is calculated over the ball of your feet. The circumference of the foot is measured at its widest point.
How To Make Sure Shoes Fit
1. Measure the width of both your feet.
Measuring both of your feet will allow you to determine if there is a difference for both feet. If there is a difference in foot width always take the highest measurement.
2. Check the Nike foot width chart.
Nike chart below measures foot width for Nike shoes and estimate how wide your feet are.
Men’s Nike Shoe Width Chart
Men’s Shoe UK Size
Wide (Inches)
8
3.9”
9
4.1”
10
4.2”
11
4.3”
12
4.4”
Source: Nike – How To Measure Foot Size
Women’s Nike Shoe Width Chart
Women’s Shoe UK Size
Wide (Inches)
5
3.5”
6
3.7”
7
3.8”
8
3.9”
9
4.1”
Source: Nike – How To Measure Foot Size
Sometimes you might see charts with width lettering this is not fully standarised each brand has its own system, don’t rely on this too much it’s confusing.
3. Test different shoes to see which offers the most comfort.
Assuming that you bought the shoes online test try them out on a clean surface e.g. carpet to see how they feel.
Nike Shoes For Wide Feet FAQs
Should I size up if I have wide feet?
No, not every shoe is going to fit you perfectly, or at least the way you want it to fit. We suggest finding the shoes that fit you right rather than sizing up or down. Sizing up may cause heel slippage.
Do you go down a size in wide fit shoes?
No, if you have flat or wide feet use your own judgment based on how a shoe feels on your feet to see how they fit. Sizing down could make them feel painful.
If you found the Nike Shoes For Wide Feet guide useful make sure to check out the latest trainer reviews on Youtube and follow the social accounts @saucedby on Instagramand Pinterest or by liking our Facebook Page.
The best way to find Adidas vegan sneakers is by looking for Primeblue and Primegreen labeled products. This means they are made with recycled materials and polyester, leather alternatives, and vegan materials.
Adidas has a commitment to only use recycled polyester by 2024 and not include animal-derived content in its product ranges.
Adidas Vegan Animal-free Alternatives
Adidas has been expanding its offering of vegan shoes with the use of recycled polyester and leather alternative materials. Working with partners to develop vegan plant-based leather, recycled cotton, and plastic as well as climate-friendly footwear.
Biological leather alternatives are being developed from mycelium, to be used in footwear. In 2021, Adidas banned the use of fur and does not use it for any products.
Adidas uses PU-coated leather and polyester(100% PU is considered vegan) on Adidas Stan Smith, Continental 80, Superstar, and various iconic sneakers.
Unisex Adidas Vegan Sneakers
Stan Smith
The Stan Smith sneaker offers a sporty, smart casual look. The simplistic stitched panel with a cushioned collar gives a soft feeling to your ankles. The Stan Smith is the true meaning of an iconic throwback sneaker that never ages and can be paired with anything shorts or smart pants. Did we mention they are made from vegan-friendly pleather (recycled materials).
Superstar Vegan
The updated Superstars are vegan and don’t use animal products. The Adidas superstar commonly known as the shelltoe was first created as a basketball sneaker in the early 1970s. Featuring a rubber shell toe, bold three stripes, and PU-coated recycled polyester (vegan) upper with a modern twist.
Continental 80 Stripes
The Continental 80 Stripes is a copy-and-paste version of the Adidas Continental 80 with three bold 3-stripes on the side wall. A constant theme with Adidas 80 stripes is the smooth upper vegan alternative leather with crips stitching.
NY 90
The Adidas NY 90 can be worn for all occasions work dinner, party, or casual stroll. A suit paired with this vegan sneaker wouldn’t look out of place at all. A true 90s classic featuring 50% recycled material on the upper, trim stitching, and cool panel windows showcasing the three trefoil leaves.
Stella Mccartney Solarglide
Bold in their appearance with a bio-based EVA rubber cage that protects the foot and keeps it locked in. Designed to be worn as running or casual shoes that can go with any outfit. The lightweight Primeknit upper is made with 25% recycled vegan materials and snuggles your feet for those long runs and days. Boost midsole offers a crazy amount of energy return throughout the day, you’ll feel like you’re walking on clouds.
Men Adidas Vegan Sneakers
Nova Court Lifestyle
Intended to bring a classic tennis-inspired style mixed with recycled and vegan materials. The Adidas Nova Court Lifestyle Vegan boasts pierced 3-stripes that add a classic tennis style.
Sustainably sourced smooth synthetic leather upper, rubber outsole, cushioned collar, and lace closure that hugs your foot.
Continental 80
Super soft upper made in part with recycled polyester the 80s styling with paneled overlays is sure to turn heads. Constructed of PU-coated recycled polyester upper, cupsole is made with 90% natural rubber, 10% waste rubber, and primegreen materials including glue which are free from animal ingredients.
The Continental 80 vegan features an algae-based EVA foam midsole, Adidas claims it “helps clean at least 30 liters of polluted lake water.”
Nizza Hi RF
The Adidas Nizza Hi RF is a classic 70s-inspired high top you can rock with anything. Durable vulcanised midsole and toe-box hold-up all year round. The upper sits on two pieces of recycled synthetic textile, with a stitched three-stripe branding hidden into the design. Do your bit to save the planet with this high-cut trainer made from recycled vegan materials.
Women Adidas Vegan Sneakers
Adidas Treino
Designed for any outfit, any time, and any place. Not as bulky as other Adidas vegan sneakers. The Stella McCartney Treino low-cut training shoes are contemporary and minimalistic. The rubbery outsole allows for extra support, combined with the TPU heel and boost midsole, that provides all-day comfort. All material on this shoe is environmentally friendly and vegan.
Adidas By Stella Mccartney Treino Mid
Designed to be versatile and super lightweight compared to other mid-cut Adidas vegan sneakers. The Stella McCartney Treino mid-cut training shoes are contemporary and minimalistic. The encased boost midsole provides silent comfort. Recycled primegreen polyester upper certifies no animal products are used. Translucent TPU sidewall and heel provide needed stability for any type of exercise.
Forum Low
Imagine what it’s like to walk in plant-based vegan shoes. The Adidas forum low vegan feels exactly like that. Loads of comfort in the rubber outsole are sourced from vegan alternatives made from 25% recycled material. Recycled upper floats on your foot.
Court Tourino
Ever wonder what it’ll be like to wear a pair of trainers that match anything you wear? Well, wonder no more… made from vegan alternative recycled lightweight leather material with perforated three stripes – for ventilation. Take your style to the next level with a clean, classic, and sporty look.
ZX 9020
The Adidas ZX 9020 mingles retro athletic running vibes with modern recycled ingredients to make you feel and look as fly as ever. Midsole rubber merged with the TPU heel cage and Torsion bar adds essential support. Retro running low profile look ensures every stride you take feels like a marathon run. The multi-layer synthetic suede upper is made from 25% recycled materials.
ZX 8020
The ZX 8020 sneakers take inspiration from the 80s running ZX line sneakers.The multi-layer synthetic suede upper is made from 25% recycled materials – blended with an EVA midsole with a torsion bar. Vegan alternative mesh, textile, and suede with vibrant aqua colours provide a lightweight casual sneaker with the signature ZX heel cage.
Campus Kolam
The Adidas Campus Kolam blends retro skate icon vibes with a modern contemporary twist. Clean vegan alternative upper and lining look just like traditional leather you can’t tell the difference. The upper features a single panel double stitched, finished in a bold multip colour three stripe finish.
Kolam is a Sri Lankan restaurant known for its cultural fusion and has ties to the fashion industry.
Stella Mccartney Ultraboost 21
Based on the popular ultraboost platform the Stella Mccartney Ultraboost 21 is made with Primegreen material. No virgin polyester is used to construct the upper. Featuring a bouncy durable boost midsole adds essential cushioning for everyday wear. Layered mesh and textile upper made with recycled materials rise to the mid-ankle to provide needed support.
Adidas By Stella Mccartney Clogs
All vegan materials used to make these clogs contain 25% recycled content. Anytime, anyplace slip the clogs on for casual brunch with friends or running errands. Platform sole provides essential height to make you feel like you’re on top of the world. Easy-on, easy-off is the name of the game you can literally throw these vegan Adidas clogs on with any outfit.
The midsole is made of bio-based EVA made with 25% plant-based content derived from sugarcane.
What is Adidas Primegreen?
Adidas primegreen is a combination of high-performance recycled materials. Products made with primegreen use a minimum of 40-50% of recycled content.
What is Adidas Primeblue?
Adidas primeblue is a high-performance recycled material made in part with Parley Ocean Plastic. The plastic waste is collected from oceans, beaches, coastal towns, and shorelines. This prevents it from polluting the environment. Footwear and apparel made with primeblue use a minimum of 40-50% recycled plastic and material waste.
The Adidas and Parley partnership began in April 2015. Environmental organization Parley for the Oceans and Adidas have worked on various products under the Primeblue branding. “In 2021, it mass-produced 17 million pairs of shoes with recycled plastic waste. In 2020, the Parley partnership produced more than 15 million pairs.” (Adidas Sustainability Report)
According to Adidas, “in 2020 the german brand and Parley collected almost 7,000 tonnes of plastic waste – which is roughly 350 million plastic bottles.”
Adidas Recycled Material Products
The Ultraboost DNA Loop is a vegan sneaker made with a single piece of recycled material without using glue.
Adidas Vegan Sneakers Sustainable Materials
Recycled Polyester
Sustainable Cotton – Since 2021, more than 60 percent of sustainable cotton has been used for all products.
Recycled Nylon
Algaebased EVA
Tencel Polyurethane (PU)
Recycled Thermoplastic Polyurethane (RTP)
Infinna Textile Fiber (Cellulose Carbamate Fiber) – Cotton-like material Adidas is working with Infinite Fiber to develop.
Natural/Synthetic Material Adidas Uses:
Sustainable Cotton
Virgin Polyester – Will be eliminated by 2024.
Elasthane
Polyamide Fabric/Nylon
Interlock Fabric
Polyester-Mesh
Polyacrylic Fabric
Adidas Vegan FAQ
Is Primegreen cotton?
Yes, primegreen contains sustainably sourced cotton and recycled polyester. Since 2018, Adidas has only used exclusively sustainable cotton by partnering with Better Cotton Initiative.
What is the difference between Primeblue and Primegreen?
Primegreen is an innovative material blend that features a minimum of 50% recycled leather, polyester, cotton, EVA, rubber, and other material. Primeblue is a fabric that in part contains recycled Parley Ocean Plastic waste. The aim of both labels is to reduce waste and protect the use of new resources.
Is Primegreen leather?
Adidas Primegreen is the reuse and recycling of leather material waste from footwear and apparel supply chains. It contains a minimum of 40-50% of recycled content and has a lower carbon footprint than traditional leather.
Does Adidas Primegreen shrink?
Adidas Primegreen fabric used for Adidas clothing and footwear does not shrink if cared for in the right way. Do not dry clean, tumble dry, or use fabric softener. Machine wash clothes on a cold cycle.
How is Primegreen made?
Primegreen is made by breaking down recycled polyester, synthetic fibers, and other materials into flakes. The flakes are turned into small pellet balls which are then spun into a thread fabric used for sneakers and apparel.
Is Adidas vegan and cruelty-free?
Yes, Adidas offers leather and animal alternative recycled material vegan products such as the Stan Smith sneakers. They are animal cruelty-free as they have completely banned the use of fur for all products.
The New Balance 2002r steals its looks from other NB models especially the 990, the R was added in the 2020 re-release after first dropping in 2010. The sneaker is a combination of multiple sneakers with the N-ERGY gel cushioning midsole similar to the 860 V2. The original 2002 sneaker was designed by Senior Creative Design Manager, Performance Running, Andrew Nyssen.
Bought by Paul Kidd in 1956 – Hand-crafted Trackstar running shoe was introduced.
Jim Davis, bought the company from Paul Kidd in 1972.
Do the new balance 2002rs run true to size?
Yes, the new balance 2002r trainers fit true to size with a snug toe box. If your size is between 7-10 (UK) with wide or flat feet they will fit tight in the toebox area, until you have worn them a few times. If you have wide or flat feet think about wearing thinner socks and loosening the laces.
The New Balance 2002r fits narrowly, the widest width of your foot will feel tight in the toebox area. Wearing thinner socks may result in a better fit.
What size should you get?
The new balance 2002r are narrow-fitting trainers from the foot arch to the toebox.
Narrow width feet
For narrow feet, you may feel like they fit tight on your toes but just get your normal size and loosen your laces slightly. After wearing them a few times the shoe will mold to your foot and start to feel roomier.
Medium width feet
Medium-width feet the 2002r trainers will fit tight on your feet, it’s best to loosen the laces slightly when tied. Half size up from your normal size.
If you have wide feet the widest part of your foot is likely to be squashed against the toe box sides, which is uncomfortable to rock casually and performing different activities.
If your feet are wide this will probably cause blisters and a bit of soreness.
How to clean new balance 2002rs new balance 2002r
The New Balance 2002r is made with a suede, textile and mesh upper. To clean use a dry bristle brush or a suede cleaning kit. Check out our cleaning-related cleaning video for the best cleaning product kit to use.
To keep the new balance 2002rs fresh place them in freezer bags (keeps dust away) and insert shoe trees inside (maintains shape).
What to do if you have two different size feet?
Having different-sized feet is normal and if the difference in foot size is small you should:
Choose the larger size if one foot is bigger than the other.
Wear thinner or thicker socks depending on the difference in size.
Go for another model such as the 574 with a wider toe box.
Losen laces if the shoes become tight.
Is new balance 2002r new balance 2002r Sneakers Durable?
For Creasing
Yes, the majority of the upper is made with mesh and suede which makes it less likely to crease. The midsole uses N-ERGY cushioning technology a responsive gel that is durable and highly flexible. Make sure you rotate your shoes so you don’t overwear them.
For Stretching
Yes, the NB 2002r is less likely to stretch, as there is little use of leather on some models. Naturally, the sneaker will stretch and mould to your foot’s shape over time.
Final Thoughts
Comfort is unbelievable over time the shoe improves…
Plenty of colourways and collab special editions to choose from.
Expensive but the premium materials justify the price point.
Various panels with different materials make it tricky to clean.
New Balance 2002r FAQs
What year did the new balance 2002r come out?
The New Balance 2002r came back on the scene in 2020 after a 10-year absence. In 2020 the 2002R “Marblehead” style code ML2002RC was released.
Is New Balance 2002R a running shoe?
No, the New Balance 2002r is a men’s lifestyle sneaker that borrows design, performance, and support elements from the NB 1906.
Is New Balance 2002R waterproof?
No, most New Balance sneakers are not waterproof as they are made with mesh, layered fabric textiles, and other distressed materials. The New Balance 2002R Gore-Tex is waterproof, style code M2002RXB.
If you found the new balance 2002r sizing guide helpful check out the latest trainer reviews and video content by following @saucedby on Instagram Pinterest or liking our Facebook Page.
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